MGP Distillers

Rack House Round Table

This multi-season show was produced by MGP to dispel any mystery behind one of the distilling world’s most contested practices—sourcing. The serious was antithetical to most approaches regarding sourcing by discussing the topic frankly. All 15 episodes gave MGP the ability to pull back the curtain a term the industry had previously seen as something to hide. Uniquely, the series isn’t aimed at “advertising” but rather facilitating an important discussion. The series was directed by Michael Martin and produced by Tom Hipp.

An additional point of interest for this series is they were purpose-built for Instagram. The entire docuseries was filmed with the ability to display in a vertical format. The trailers below showcase the approach taken to ensure a great image regardless of orientation.